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Business Research: A Practical Guide for Students (PDF eBook) 5th edition


Business Research: A Practical Guide for Students (PDF eBook) 5th edition

eBook by Collis, Jill/Hussey, Roger

Business Research: A Practical Guide for Students (PDF eBook)

£45.89

ISBN:
9781352011821
Publication Date:
23 Mar 2021
Edition:
5th edition
Publisher:
Bloomsbury Publishing
Imprint:
Red Globe Press
Pages:
376 pages
Format:
eBook
For delivery:
Download available
Business Research: A Practical Guide for Students (PDF eBook)

Description

Now in its fifth edition, Business Research offers students a practical, hands-on guide throughout the research process, from literature review to writing up the results. Accessible and clear, this much loved textbook provides the tools needed to embark on and successfully complete research projects. Its balance of practical advice, methodical approach and sound academic underpinning gives a comprehensive grounding in research methods, so that you can decide on the most appropriate way of collecting, analysing and presenting data.New to this Edition:- Expanded practical guidance on areas students find challenging, such as sampling, writing up research and presenting data.- Fully revised and refreshed to provide a more international perspective.Accompanying online resources for this title can be found at bloomsburyonlineresources.com/business-research. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.

Contents

1. Understanding Research 2. Dealing with Practical Issues 3. Identifying your Research Paradigm 4. Designing the Research 5. Searching and Reviewing the Literature 6. Writing your Research Proposal 7. Collecting Qualitative Data 8. Analysing Qualitative Data 9. Integrated Qualitative Data Methods 10. Collecting Data for Statistical Analysis 11. Analysing Data Using Descriptive Statistics 12. Analysing Data Using Inferential Statistics 13. Writing your Dissertation or Thesis 14. Publishing your Research 15. Troubleshooting.

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