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Techniques of Visual Persuasion: Create powerful images that motivate (PDF eBook)


Techniques of Visual Persuasion: Create powerful images that motivate (PDF eBook)

eBook by Jordan, Larry

Techniques of Visual Persuasion: Create powerful images that motivate (PDF eBook)

£23.99

ISBN:
9780136766841
Publication Date:
13 Jul 2020
Publisher:
Pearson
Imprint:
New Riders
Pages:
368 pages
Format:
eBook
For delivery:
Download available
Techniques of Visual Persuasion: Create powerful images that motivate (PDF eBook)

Description

In today's remote-oriented, work-from-home world, clear, persuasive communication is more important than ever. People don't read, they skim. Persuasive images that attract, hold, and motivate an audience is essential. Techniques of Visual Persuasion shows how to use images to grab the viewer's attention long enough to powerfully share a message and move them to action. These techniques help you improve: Persuasive techniques Communication skills Business presentations Photos and images Videos and motion graphics To communicate clearly and effectively today, you need to consider how a message looks, as well as what a message says. This book is essential reading for anyone who wants to create change.

Contents

1 The Power of Persuasion 2 Persuasive Visuals 3 Persuasive Writing 4 Persuasive Fonts 5 Persuasive Colors 6 Persuasive Presentations 7 Persuasive Photos 8 Edit and Repair Still Images 9 Create Composite Images 10 Video Pre-Production 11 Create Compelling Content with Interviews 12 Sound Improves the Picture 13 Video Production 14 Video Post-Production 15 Motion Graphics: Make Things Move 16 Advanced Motion: Particles, Paths, and Perspective

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