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Business Environment in a Global Context (PDF eBook) 2nd Revised edition


Business Environment in a Global Context (PDF eBook) 2nd Revised edition

eBook by Harrison, Andrew;

Business Environment in a Global Context (PDF eBook)

£46.65

ISBN:
9780191037603
Publication Date:
14 Oct 2016
Edition:
2nd Revised edition
Publisher:
Oxford University Press
Imprint:
OUP Oxford
Pages:
432 pages
Format:
eBook
For delivery:
Download available
Business Environment in a Global Context (PDF eBook)

Description

Andrew Harrison has expertly authored this engaging text on the business environment, offering theoretical rigour, along with a truly global focus, and an understanding of the economic dimensions of the subject. The text takes a unique approach exploring the business environment at different spatial levels (global, international, national, and regional), in different dimensions (culture, ethics, internationalization, markets, technology, and risk) and in the maingeopolitical regions (Europe, the Americas, Asia, and Africa).The text is packed with up-to-date case studies that demonstrate how international companies are affected by, and deal with, serious global issues ranging from the Arab uprising to the growing influence of the BRIC countries. Practical insights interspersed in each chapter provide balanced commentary on the key issues and topics discussed, with further research being prompted by related questions.The text is accompanied by an Online Resource Centre, which includes:For Students:Chapter and case study updatesEmerging issuesAnnotated web linksIdeas for research topicsFor Lecturers:Lecture notesPowerPoint slidesAssignment scenarios and questionsGuidance on discussion questions and casesFigures and tables from the text

Contents

PART ONE THE BUSINESS ENVIRONMENT IN A CHANGING WORLD; PART TWO KEY DIMENSIONS OF THE BUSINESS ENVIRONMENT; PART THREE THE GEOPOLITICAL CONTEXT

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