Media Studies Reader, The




616 pages
18 JUL 2012


Designed for the critical media studies curriculum, The Media Studies Reader is an entry point into the major theories and debates that have shaped critical media studies from the 1940s to the present. Combining foundational essays with influential new writings, this collection provides a tool box for understanding old and new media as objects of critical inquiry. It is comprised of over 40 readings that are organized into seven sections representing key concepts and themes covered in an introductory media studies course: culture, technology, representation, industry, identity, audience and citizenship. Critical introductions frame each section to help students place each reading in context and within a broader scholarly dialogue. Rather than relegating the issue of difference to just one section, each section includes scholarship that foregrounds the politics of gender, ethnicity, race, class, sexuality, and geopolitics. Longer readings were selectively edited for conciseness and accessibility, and to maximize breath of coverage. A map of a rapidly growing---and changing---field, The Media Studies Reader is an invaluable resource to students as well as established scholars.


Section I: Media/Culture 1. Theodor Adorno and Max Horkheimer, The Culture Industry: Enlightenment as Mass Deception, in Dialectic of Enlightenment 2. Tania Modleski, Mass-Produced Fantasies for Women 3. George Lipsitz, Popular Culture: This Ain't no Sideshow 4. Baretta Smith-Shomade, Eyes Wide Shut: Capitalism, Class and the Promise of Black Media 5. Arjun Appadurai, Disjuncture and Difference in the Global Cultural Economy 6. Lev Manovich, The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production Section II: Media/Technology 7. Susan Douglas, The Turn Within: The Irony of Technology in a Globalized World 8. Walter Benjamin, The Work of Art in the Age of Mechanical Reproduction 9. Lisa Gitelman, Reading Music, Reading Records, Reading Race 10. Lynn Spigel, The Domestic Economy of Television Viewing in Postwar America 11. Anna McCarthy, From Screen to Site 12. Leopoldina Fortunati, The Mobile Phone: Towards New Categories and Social Relations Section III: Media/Representation 13. Stuart Hall, The Work of Representation 14. John Berger, Ways of Seeing 15. Ella Shohat and Robert Stam, Stereotype, Realism, and the Struggle over Representation 16. Anne McLintock, Soft-Soaping Empire: Commodity Racism and Imperial Advertising 17. Andrew Wernick, The Promotional Condition of Contemporary Culture 18. Nick Couldry, Liveness, 'Reality,' and the Mediated Habitus from Television to the Mobile Phone Section IV: Media/Industry 19. Herbert Schiller, The Corporation and the Production of Culture 20. Michael Curtin, On Edge: Culture Industries in the Neo-Network Era 21. Tom McCourt and Patrick Burkart, When Creators, Corporations and Consumers Collide: Napster and the Development of Online Music Distribution 22. Marwan Kraidy, The Cultural and Political Economies of Hybrid Media Texts 23. Toby Miller and Marie Claire Leger, Runaway Production, Runaway Consumption, Runaway Citizenship: The New International Division of Cultural Labor 24. Tizania Terranova, Free Labor: Producing Culture for the Digital Economy Section V: Media/Identity 25. Stuart Hall, Who Needs Identity? 26. David Morley and Kevin Robins, Under Western Eyes: Media, Empire and Otherness 27. Sarah Banet-Weiser, What's Your Flava: Race and Postfeminism in Media Culture 28. Judith Halberstam, Oh Behave! Austin Powers and the Drag Kings 29. Laura Grindstaff, Class, Trash and Cultural Hierarchy 30. P. David Marshall, The Promotion and Presentation of the Self: Celebrity as Marker of Presentational Media Section VI: Media/Audience 31. Ien Ang, On the Politics of Empirical Audience Research 32. Lawrence Grossberg, The Affective Sensibility of Fandom 33. bell hooks, The Oppositional Gaze 34. Jack Bratich, Amassing the Multitude: Revisiting Early Audience Studies 35. Mark Andrejevic, The Work of Being Watched: Interactive Media and the Exploitation of Self-Disclosure 36. Mizuko Ito, Japanese Media Mixes and Amateur Cultural Exchange Section VII: Media/Citizenship 37. Peter Dahlgren, Mediating Democracy 38. Stuart Cunningham, Popular Media as Public 'Sphericules' for Diasporic Communities 39. Jeffrey Jones, A Cultural Approach to the Study of Mediated Citizenship 40. Lauren Berlant, The Theory of Infantile Citizenship 41. Laurie Ouellette and James Hay, Makeover Television, Governmentality and the Good Citizen 42. Hector Amaya, Citizenship, Diversity, Law and Ugly Betty