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Reading lists: Integrated Marketing Practice - MGT203


Reading lists: Integrated Marketing Practice - MGT203

Reading list titles for this module

These items are only part of your institution's official Reading Lists - you can use your funds to purchase these. This is not the extensive list and many resources can be found via your programme and course reading lists.

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Product name
Price
Rating
Buy
Contemporary Issues in Marketing: Principles and Practice
CONTEMPORARY ISSUES IN MARKETING: PRINCIPLES AND PRACTICE

Gbadamosi, Ayantunji (University of East London, UK)

£48.99
Recommended
Digital Marketing (ePub eBook)
DIGITAL MARKETING (EPUB EBOOK)

Ellis-Chadwick, Fiona/Chaffey, Dave

£43.99
Recommended
Direct, Digital & Data-Driven Marketing
£55.00
Recommended
Marketing 4.0: Moving from Traditional to Digital
MARKETING 4.0: MOVING FROM TRADITIONAL TO DIGITAL

Kotler, Philip (Kellogg School of Management, Northwestern...

£21.00
£21.00
Recommended

Marketing Strategy and Competitive Positioning
MARKETING STRATEGY AND COMPETITIVE POSITIONING

Hooley, Graham; Piercy, Nigel; Nicoulaud,...

£61.99
£43.99
Recommended

New Marketing, The: How to Win in the Digital Age
£34.99
Recommended
Principles of Marketing
PRINCIPLES OF MARKETING

Kotler, Philip; Armstrong, Gary; Harris,...

£65.99
£43.99
Recommended

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