Embodied and Whole Life Carbon thinking will change the way buildings are designed, yet carbon emissions associated with the construction and life of buildings are not wholly understood by the profession. Energy is assumed to be the province of services engineers, but energy from materials is as big an issue. Architects have the opportunity to take the lead in redefining how buildings are designed to achieve a low carbon future. Targeting Zero is an accessible and friendly read, introducing and explaining many of the concepts around Embodied and Whole Life Carbon, using case studies taken from in-depth research. It will demonstrate how architects can become central to the carbon resource impacts of the buildings they design and how low carbon approaches should drive innovation.