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Reading lists: Public Relations Strategy and Planning


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Reading lists: Public Relations Strategy and Planning

Reading list titles for this course/module

 
Product name
Price
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Campaigns that Shook the World: The Evolution of Public Relations (ePub eBook)
CAMPAIGNS THAT SHOOK THE WORLD: THE EVOLUTION OF PUBLIC RELATIONS (EPUB EBOOK)

Rogers, Danny/Sorrell, Martin

£26.99
Core Text
Cutlip and Center's Effective Public Relations: International Edition
CUTLIP AND CENTER'S EFFECTIVE PUBLIC RELATIONS: INTERNATIONAL EDITION

Broom, Glen; Sha, Bey-Ling

£66.29
£37.99
Core Text

Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management
ESSENTIALS OF CORPORATE COMMUNICATION: IMPLEMENTING PRACTICES FOR EFFECTIVE REPUTATION MANAGEMENT

Van Riel, Cees B.M. (Rotterdam School of...

£153.00
Core Text
Evaluating Public Relations (ePub eBook)
EVALUATING PUBLIC RELATIONS (EPUB EBOOK)

Watson, Tom/Noble, Paul;

£34.99
Core Text
PR Strategy and Application: Managing Influence
PR STRATEGY AND APPLICATION: MANAGING INFLUENCE

Coombs, W. Timothy (University of Eastern Illinois,...

£33.96
Core Text

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