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International Business, Global Edition
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INTERNATIONAL BUSINESS, GLOBAL EDITION

PAPERBACK BY DANIELS, JOHN D.; RADEBAUGH, LEE H.; SULLIVAN, DANIEL

£49.28

ISBN
9781292016795
IMPRINT
PEARSON EDUCATION LIMITED
STOCK IN LOCAL STORE
OUT OF STOCK
EDITION
15TH SCHOOL EDITION
PUBLISHER
PEARSON EDUCATION LIMITED
STOCK FOR DELIVERY
IN STOCK
FORMAT
PAPERBACK
PAGES
896 pages
PUBLICATION DATE
15 MAY 2014

DESCRIPTION

For undergraduate and graduate International Business courses An effective balance between authoritative theory and meaningful practice.International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help students effectively put theory into practice. This edition features updated author-written cases, including ten entirely new cases, and expanded coverage on emerging economies. MyManagementLab for International Business is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams-resulting in better performance in the course-and provides educators a dynamic set of tools for gauging individual and class progress. Please note that the product you are purchasing does not include MyManagementLab. MyManagementLab Join over 11 million students benefiting from Pearson MyLabs.This title can be supported by MyManagementLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyManagementLab to accelerate your learning? You need both an access card and a course ID to access MyManagementLab. These are the steps you need to take:1. Make sure that your lecturer is already using the system Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.2. Check whether an access card has been included with the book at a reduced cost If it has, it will be on the inside back cover of the book.3. If you have a course ID but no access code, you can benefit from MyManagementLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyManagementLab (ISBN:9781292019307)4. If your lecturer is using the MyLab and you would like to purchase the product...Go to www.MyManagementLab.com to buy access to this interactive study programme. For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

CONTENTS

PrefaceAbout the AuthorsI. Background for International Business1. Globalization and International BusinessAn AtlasII. Comparative Environmental Frameworks2. The Cultural Environments Facing Business3. The Political and Legal Environments Facing Business4. The Economic Environments Facing BusinessesIII. Theories and Institutions: Trade and Investment5. International Trade and Factor-Mobility Theory6. Governmental Influence on Trade7. Cross-National Cooperation and AgreementsIV. World Financial Environment8. Global Foreign-Exchange Markets9. The Determination of Exchange Rates10. Global Capital MarketsV. Global Strategy, Structure, and Implementation11. Globalization and Society12. The Strategy of International Business13. Country Evaluation and Selection14. Export and Import15. Direct Investment and Collaborative Strategies16. The Organization of International BusinessVI. Managing International Operations17. Marketing Globally18. Global Manufacturing and Supply-Chain Management19. International Accounting and Finance Issues20. International Human Resource Management